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Marketing Manager
Join our very excited team at Crowne Plaza Budapest
as we are now looking for a Marketing Manager
- Playing a pro-active and leading role in defining, implementing and controlling marketing strategy
- Tracking trends in social media and online marketing and implementing those in company’s activities
- Planning, carrying out, monitoring and optimizing on-/offline marketing activities with different channels and tools – marketing automation, SEO, SEM, social media to drive qualified traffic to our front door
- Constant improvements on the website, optimizing landing pages
- Web analytics, analysing campaign results in line with the set targets and proposing improvements
- Promotion of brands through content to the internal and external community
- Execution the coming brand change
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- As being part of a hotel organisation working together with different departments you need to be a good team player too
- A degree in economics/marketing speciality or similar is an advantage
- At least 3 years of experience in similar position
- Content writing experience including images/photos/videos
- Familiarity of the hotel/restaurant sector
- Self-confident, independent and highly analytic work attitude
- Very good English is a must
- Google Analytics
- Google ads, social media campaign experience
- Confident in developing content and editing images, videos
- We are one of the world’s leading hotel companies
- High degree of autonomy and personal responsibility
- Hotel benefits (world-wide staff rate, daily meal, discounted laundry services)
- Education, Leadership Trainings and Personal Development
- Employee recognition program
- Regular staff events
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